The UN has called for a tripling of renewable energy capacity by 2030. However, many of the largest companies are well on their way to supplying 100% of their direct electricity needs with renewables. That means their appetite for incremental renewable electricity will be limited. So how can those companies help create a tripling of demand in service of the UN goal?

Renewables Acceleration (RAcc) is an innovative strategy option for sophisticated, large-scale, credit-worthy buyers to extend their renewables procurement into their value chains and directly support the development and expansion of renewable generation. It is far faster and more efficient than asking those large buyers to convince all of their suppliers and customers to go source small amounts of renewables.

For a business like Mars, the electricity use up and down the value chain is roughly triple what the company uses in its factories, offices and clinics (~2 TWh). Under RAcc, the company can bring all of that demand to the market now and could have those assets online before 2030 — turning Mars from a 2 TWh into an 8-9 TWh renewable electricity customer.

To read Mars, Incorporated’s case that others can apply a similar approach to accelerate the expansion of renewable generation, download the white paper: